Dumb Ways to Die, Melbourne Railway Safety Campaign

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Some people might have an issue with us making light of what is a serious topic, but if we can save one life or avoid serious injury, then that’s how we’ll measure the success of this campaign,” he said.

Every week our staff witness serious accidents or near misses across our network. We hope people can engage with what we think is a catchy song and they might think twice before taking risks around trains. – Metro’s Spokeman

A dark humor video from Melbourne Australia, Railway Operator – Metro. This safety campaign – Be Safe Around Train is targeting younger audience.  Along with catchy tunes and cute illustrations, hopefully this video will remind them not to do stupid things that could cost their life around train stations and railways. 

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